A new take on executive content
One major part of the CARROLL rebrand on digital and print was to bring a unique perspective to how a company communicates and showcases its leadership. The idea for these videos was to combine a passion outside of work that each leader can draw a connection to leading a team in the Real Estate Realm. We chose to film each member participating in the act and infuse the dialogue with connections to their respective departments. CARROLL was seen as extremely innovative in the space and won client work, investment opportunities, and even attracted new talent to come work for the company due to this approach.
Full videos can be found on Carrollorg.com Leadership Page